Adidas & Parley For The Oceans

Vice Media's Design Director, Adam Mignanelli, approached Sparrow Studio to create 3D and cel animations for this short form documentary. The 3D diorama's show plastic waste in the oceans. Parley developed the first supply chain for upcycled marine waste and created "Ocean Plastic". Sparrow Studio has thrilled to be included in this important project.

“Adidas and nonprofit Parley for the Oceans have come together to transform discarded plastic into a premium material that can be used to manufacture shoes and clothing. By actively working with this new material and decreasing plastic waste, adidas and Parley are hoping to change industry standards and supply chains to fight marine pollution. “ Vice